Altus Does it AGAIN!

PO Box 4228

Traverse City, MI  49685

Press Release – For Immediate Release

ALTUS BRANDS INTROS NEW ‘INCREDIBLE HEAR’™

The lightweight but very effective Incredible Hear

Simple and easy to use, fits comfortably in your ear!

Altus Brands, LLC maker of high-tech leader Pro-Ears, Rifleman and Woodland Whisper hearing protection/amplification products steps up to the plate with their newest innovation- ‘Incredible Hear’.

EVP Charlie Ricci made the announcement, “Incredible Hear, a Woodland Whisper branded product, is an easy to wear, compact, adjustable, comfortable hearing amplification product that will enable the wearer to hear sounds up to 100’ away. It features a convenient clip-on microphone and comfortable earbuds that fit snuggly in the ear allowing the user to wear a hat, cap or hood in the cold weather.  Now you can keep your ears warm in colder weather and still be able to hear long distances while hiking, hunting, shooting or performing other outdoor activities.”

New Woodland Whisper ‘Incredible Hear™’

• Clip-On microphone amplifies all sounds up to 100’ away
• Soft, long wear earbuds comfortably fit under the a hat or cap
• Keeps your ears warm, while allowing you to hear distant sounds
• Small in ear units will not hamper activities
• Volume controls allow for sound adjustments
• Another innovation from Woodland Whisper
• MSRP $14.99

Altus Brands, LLC also owns Pro Ears electronic and passive hearing protection/amplification products, BenchMaster Rifle Rests, Rifleman HP, Crossfire Slings, Bughat, Woodland Whisper and American Bison Leather.

For more information/Dealer inquiries please contact:

Altus Brands, LLC

484 W. Welch Ct

Traverse City, MI 49686

PH 800-891-3660

FAX  800-973-1741

www.altusbrands.com

HAWK ASSOCIATES™

2322 W. Labriego Dr.    Tucson,    AZ  85741       *       520-742-4862      *      hawk60@comcast.net

The hunt is on! Prois Hunting & Field Apparel for Women and Primal Adventures TV are in hot pursuit of the Extreme Huntress for 2010!

Any woman who has an unforgettable story to tell that demonstrates her hard core hunting skills can enter the contest by submitting a brief essay and photos. Entries will be taken until September 1, 2010…so don’t delay! And, if you thought we couldn’t top the amazing contest package from last year…we did! The winner will receive a New Zealand hunt for chamois, taur, estate stag, fallow deer and even some world class fishing that will be filmed for an upcoming episode of Primal Adventures! This amazing hunt is donated by Fraser Safaris of New Zealand.

In addition, the winner will receive an amazing gear package from Prois, Bowtech, Aimpoint, Swarovski Optics, Otis Technologies, Schnees Boots and Badlands Packs. The winner will also be flown to press conferences at both the Archery Trade Association Show in Indianapolis and the SHOT Show in Las Vegas! Enter now for the experience of a lifetime!

Entries will be taken until September 1, 2010…at which time, our panel of celebrity judges will score each contestant on their story, passion for the hunt and experience. The 2010 celebrity judges include; Chris Brackett of Rut-N-Hard TV and Brackett Outdoors, Diana Rupp- Editor in Chief of Sports Afield, Guy Eastman- publisher of Eastman Hunting Journals, Larry Weishuhn of Winchester World of Whitetails, Rebecca Francis- 2009 Extreme Huntress Winner, Kirstie Pike- CEO Prois Hunting & Field Apparel and Tom Opre of Tahoe Films. The top 10 scoring contestants will be posted on the Tahoe Films website and the online voting will begin.

Enter Now! Contest rules and application can be found at www.tahoefilms.com! Tell us why YOU are the Extreme Huntress of 2010!