The annual Maine Moose Lottery Drawing event will take place this year at L.L. Bean in Freeport, Maine. I have attended the last two year’s drawings, the first at Kittery Trading Post and the second at the University of Maine at Fort Kent, and provided interviews and live audio and video Internet feeds of the drawings. Let me explain why this year’s event will not include me.
It was my understanding and perhaps I was wrong, that it was decided that if the Maine Department of Inland Fisheries and Wildlife was going to continue having a live drawing event for the Moose Lottery, they would have to get help from private enterprise.
It took some doing but eventually it was agreed to allow The Kittery Trading Post to host the event. I contacted the people at KTP and at MDIFW and tossed out the idea of my company, Skinny Moose Media, providing a live Internet feed of streaming video and audio. My intentions were to enhance the event and not steal any potential audience away from the event. For myself and my business the benefits of exposure couldn’t hurt, although the commitment was considerable money out of my pocket, time and travel.
The KTP event went extremely well considering it was our first attempt at a live, remote video broadcast. At one time we had well over 600 viewers watching and listening to the drawing. If memory serves me correctly, total viewership topped 6,000. An odd thing happened however, about halfway through the podcast. Viewership crashed.
The trip to Fort Kent was even more expensive but I was determined to make the trip because I knew from past experience that the City of Fort Kent and all its citizen’s would put on a quality event. And that they did.
The Fort Kent event went well and once again we had over 350 viewers on at one point until less than halfway through the event, visitors vanished. What happened?
What I didn’t know was that the MDIFW was posting the results of the random draw at about the same time the announcement of moose permit winners was being made. As soon as viewers found this information out, their interest in my broadcast disappeared but just as bad, attendance at the event in the gym at the University of Maine was also cut in half. People vacated the show and went home to find the results rather than stick around.
It is certainly my fault for not knowing the posting of the names was occurring when it did, but I went to some expense and sacrifice to provide this service. But no need to cry over spilled milk.
This year’s event, as I said, will be at L.L. Bean. I contacted MDIFW to ask them if they would consider holding off posting the names of the winners until the end of the show, or at least later. The answer was “no”!
It seems a shame that private business was called upon to save the show and no effort is being exerted on the part of MDIFW to make sure people have a reason to attend the show rather than wait until 6:30 the night of the show and go online and see if they won or not. This reasoning makes little sense to me. I’m pretty small potatoes compared to other businesses and enterprises that lay out considerable expenses, time and effort to put on a show.
It is just a foolish for me to make the trip and lay out the expense of providing a good service, only to get dumped as soon as the show starts because viewers can go to the MDIFW website and get the one thing they are interested in finding out.
So, if you’re thinking about attending the show at L.L. Bean, believing you’ll find out quicker whether you won, just wait until 6:30 on June 17th. That’s when winners will be posted. Or, you could contact MDIFW and ask them exactly what time the computerized random draw will take place. As soon as that has occurred, call them back and ask them for the information. According to the reasons I was given of why they couldn’t hold back on posting the results is because law prohibits them from withholding public information. No point of waiting until 6:30 is there?
I considered attending the show and perhaps just conducting interviews, shooting some video and taking pictures but it now seems it is not worth the effort. I may perhaps show up and meet and talk with friends, depending on my schedule that evening.
I apologize to some viewers who I know were probably looking forward to an evening online and others who had inquired about advertising sponsorship again this year. Perhaps if we can get MDIFW to change their minds, next year might work. This is an election year and Maine will be picking a new governor. Maybe the new governor will appoint a different Commissioner to IFW who will understand that it’s the thousands of applicants for a moose permit that pay their wages.
We don’t need any Stimulus Money, just a little cooperation and understanding of how free enterprise works.
Tom Remington
