Smith & Wesson Issues Recall Notice for the Thompson Center Venture Rifle
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IMPORTANT SAFETY RECALL NOTICE

PRODUCT: Thompson Center Venture Rifle.

DESCRIPTION OF THE HAZARD: During an internal technical review, Smith & Wesson determined that some of the sears used on Venture rifles produced from August 1, 2011 to October 28, 2011, may not have been manufactured to specification. Because the sear is an important part of the firing mechanism, we are asking that all of the rifles produced during this time period be returned to Smith & Wesson so that the firearm can be inspected by our technicians to ensure that the rifle operates in a safe and appropriate manner.

DESCRIPTION OF THE PRODUCT INVOLVED: This recall applies only to Venture rifles manufactured from August 1, 2011 to October 28, 2011. To determine if your rifle is affected, please reference the serial number list located at www.smith-wesson.com/venturerecall or by calling Smith & Wesson directly at 1-800-713-0356. If your serial number does not fall within the list of affected serial numbers, your rifle is not part of this recall.

REMEDY/ACTION TO BE TAKEN: STOP USING YOUR RIFLE. Any unintended discharge of a firearm has the potential to cause injury, and we ask that you stop using your rifle until we have an opportunity to inspect the sear to make certain that there is no condition which will allow the rifle to fire without the trigger being pulled. To facilitate the inspection and repair, if necessary, of your rifle sear, please contact Smith & Wesson’s customer service department to receive instructions and a prepaid return label for the return of your rifle to Smith & Wesson. When you return your rifle to Smith & Wesson, be sure to attach the completed information card received from Smith & Wesson, so that your sear can be inspected and repaired, and returned to you as quickly and efficiently as possible.

VERIFICATION OF CORRECTIVE ACTION: When your rifle sear is returned, you should note a punch dot on the trigger assembly. This punch dot is confirmation that your sear has been inspected and the hazard has not been found or has been corrected.

CONSUMER CONTACT: Please contact Smith & Wesson directly at 1-800-713-0356, or at venturerecall@smith-wesson.com to arrange for the inspection and repair, if necessary, of your rifle.

LaserLyte Launches Updated Website www.laserlyte.com
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LaserLyte®, the leader in laser technology for the shooting and hunting industry, has relaunched LaserLyte.com with more web-based enhancements for a better customer experience. The new look and feel includes more engaging video and flash, as well as, all the downloadable features customers want. The navigation is streamlined to provide customers a friendly, easy-to-use interface with just a click. Every current product is presented with large, clear graphic images and description, an instructional video and the ability to purchase directly online or from a dealer or find a dealer local to you. The 2011 LaserLyte product catalog is also available for easy download to your computer or by filling in name and address for a catalog to be mailed to you.

“We wanted to give our customers an easy, one-stop site for all of LaserLyte’s great products, videos, images and information,” Aaron Moore, VP of LaserLyte commented. “As we enter our 25th year of laser innovation for the shooting sports market it was inevitable that we wanted to give our hard-working website a fresh face to go with our positive outlook on the future of LaserLyte products and the company.”

About LaserLyte®:
LaserLyte®, the leader in laser technology for over 25 years. Our mission is to heighten the experience of shooting. For additional information about LaserLyte, visit www.laserlyte.com . Keep up to date with LaserLyte on Facebook or Twitter. Visit the LaserLyte YouTube page for all the LaserLyte action.

Media Contact:
Laura Burgess Marketing
P: 252-288-5805
laura@lauraburgess.com

This Week on Must Have Outdoors- August 30, 2011
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Must Have Outdoors, a product based television show, features the best products in the outdoor industry every week on Sportsman Channel and Pursuit Channel. Tune in this week as Andrew and Katie feature these great products.

Darkotic™ Targets from Birchwood Casey:
Are you tired of shooting the same old bull’s-eye or sight-in target? Try something fun, new and different on your next trip to the range with Birchwood Casey’s Darkotic™ Targets. Prepare for the invasion of the living dead, and make everyone at the range envious of your cool targets!

Browning 1911-22:
To commemorate its 100th year Anniversary of John M. Browning’s original 1911 design, Browning has introduced the 1911-22. The 1911-22 is scaled down to 85% of the original 1911 size, and is chambered for the 22 long rifle cartridge. The 1911-22 is made right here in the USA primarily from rugged machined aluminum that makes these slick little guns very lightweight and easy to handle.

Birchwood Casey Deer Silhouette Kit:
Realistic practice is a must, and Birchwood Casey’s Deer Silhouette Kit makes it easier than ever. This kit is perfect to take with you to your different hunting locations, and the Shoot-N-C targets allow you to instantly see where you hit. The kit includes 1-24″ x 46″ Corrugated Deer Silhouette and 3-12″ Shoot·N·C Deer Vital Targets with 24 pasters.

Chocolate Steam Cake in the CanCooker:CanCooker even makes dessert delicious. Join Andrew and Katie as they show viewers how to make a quick and easy dessert that can be made over any heat source.

Sportsman Channel Airtimes
5:30 PM EST – Monday
9:00 AM EST -Tuesday
11:00 PM EST -Wednesday

Pursuit Channel Airtimes:
5:30 PM EST-Sunday
4:30 PM EST-Tuesday
1:30 PM EST-Thursday

Winchester Improves Iphone App To Include Shotgun, Handgun And Rimfire
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Two years ago, Winchester® Ammunition introduced the world to the Ballistics Calculator at Winchester.com. Now the program that made a breeze out of calculating shot placement is improved for iPhone and iPod Touch users.

The original version of the Winchester Ammunition Ballistics Calculator for the iPhone and iPod Touch allowed users to choose centerfire rifle ammunition and compare up to three different Winchester cartridges with easy-to-read, high-tech ballistic charts and graphs. You could customize shooting conditions by entering wind speed and outside temperature and adjusting zero marks for sighting in.

Now the ballistics calculator has been improved to also help users to discover aiming points, impact points and trajectories for rimfire, shotgun slug and handgun hunting ammunition – just in time for fall hunting season.

“Our customers were impressed with the original ballistics calculator for centerfire rifles, but they wanted more,” said Brett Flaugher, Winchester Ammunition vice president of marketing and sales. “We listened to the great feedback we received and now the Ballistics Calculator is improved for millions of iPhone and iPod Touch users.”

To download the Winchester Ammunition Ballistics Calculator for the iPhone and iPod Touch, visit www.winchester.com/ballistics.

With a heritage dating back to 1866, the Winchester brand was there for the taming of the American West, the Allied Forces’ victory in World War II and through the years, millions of fond memories made in the great outdoors. Known as The American Legend™, Winchester Ammunition is a global leader in sporting, law enforcement, military and personal defense ammunition production. Winchester continues to raise the bar with new products like Blind Side® waterfowl and PDX1™ Defender™ personal defense ammunition.

For more information about Winchester Ammunition, visit www.winchester.com, or connect with The American Legend on Facebook at Facebook.com/WinchesterAmmunition.

Contact:
Chevalier Advertising, Marketing & Public Relations
Jonathan Harling
jonathan@chevalier-adv.com

Stealth Night Hawk — When Silence Matters
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As a hunter, you know that a key element to success in the woods is stealth or the ability to master your prey’s sense of sight, sound and smell. This especially holds true when hunting deer and turkey that rely on their keen senses to survive. This season, they won’t hear you coming thanks to the new STEALTH 4×4 Night Hawk Electric Vehicle.

Designated LREV for Long-Range Electric Vehicle, the new Night Hawk UTV redefines off-road electric vehicle styling, performance, range, agility, strength and speed. Don’t hesitate to bring your friends along as the Night Hawk is the only UTV that has a full-functioning dump bed that converts into a double rear seat. Another impressive feature is the 72-volt 30 horsepower electric motor and130 ft. lbs. of peak torque. The high-capacity, 12-volt deep-cycle batteries provide you with up to a 30-mile range on a full charge — more than enough for a day of hunting. With the dash-mounted battery fuel gauge, you never have to guess if you have enough power to make it back to camp or your truck. The Night Hawk has an operating range of -13 degrees F to 125 degrees F, so your vehicle will remain in top operating condition year-round. The Night Hawk also features a high-performance forward and reverse switching system and on board 13-amp charger/maintainer. As if that wasn’t enough, thanks to its fully camouflaged aircraft quality, non-corrosive heavy-duty triple wall aluminum frame, the Night Hawk can stand up to the wear and tear of hunting for years to come.

This season, be stealthy, be successful… take to the woods with the Stealth 4×4 Night Hawk UTV and master the element of sound, minimize sight and keep the wind in your face. Good hunting, from Stealth.

Stealth Night Hawk is the only Electric UTV that has been granted a tax credit by the state of Colorado. The potential available tax credit is $5,947. To locate a Colorado dealer, clickhere.

Check out www.stealth4x4.com for more info.