NET GAINS PAIRS PROFESSIONAL REDFISH CUP
ANGLERS WITH LOCAL YOUTH
Free fishing clinic for youth will be held at Oh Boy! Oberto Redfish Cup
events throughout the Southeast
ATLANTA (April 10, 2008) – The Oh Boy! Oberto Redfish Cup, the nation’s premiere saltwater fishing series, today announced the launch of their new, community-focused initiative to be held in each of the five stops of the 2008 season. Net Gains, presented by ARC Dehooker, will allow local youth to learn from the best saltwater anglers in the world at a series of free fishing and conservation clinics taught by the Redfish Cup pros themselves.
“This is the sixth year of the Oh Boy! Oberto Redfish Cup, and as we have grown in exposure and popularity we have realized how important the communities we visit are to our success,” said Steve Levi, general manager of fishing properties at Career Sports & Entertainment, the agency that owns the Redfish Cup.
“Our new local initiative, Net Gains, allows us to not only thank our current fans, but make many new ones. Raising the profile of the Cup on both a national and local level is one of our highest priorities, and this program allows our anglers to truly make an impact in the communities they visit.”
The inaugural Net Gains event will kick off on April 24 in Punta Gorda, Fla. at the only permanent stop on the Oh Boy! Oberto Redfish Cup circuit. Local Scouts and all other area youth will be invited out to Laishley Park in picturesque Charlotte Harbor to learn the tips and tricks of the Redfish Cup pros while taking steps toward earning merit badges. The young fishing fans will learn everything from casting techniques to knot-tying to conservation principles as they move from station to station during the clinic.
At the end of the clinic, all youth will have the opportunity to have their picture taken with an Oh Boy! Oberto Redfish Cup pro, as well as take home a goodie bag to make their next fishing trip a memorable one. Photos will be available for viewing online at www.RedfishCup.com.
Now in its sixth season, the Oh Boy! Oberto Redfish Cup has become the nation’s premier saltwater fishing championship. The event will visit five venues across Texas and the Southeast in 2008 and give away more than $1 million in prize and contingency monies. Venues include Punta Gorda, Fla. April 25-27; Port Arthur, Texas May 30-June 1; Chalmette, La. Aug. 15-17; and Pensacola, Fla. Sept. 26-28. Each event features a $50,000 grand prize and over $180,000 in total payout.
To RSVP for the event, call Melanie Jarrett at 770-955-1300. For more information and upcoming announcements visit www.RedfishCup.com.
Net Gains presented by ARC Dehooker
When: Thursday, April 24 from 4:30 – 6:30 p.m.
Where: Laishley Park,100 East Retta Esplanade, Punta Gorda, Fla. 33950
Who: Local youth (free admission)
About the Oh Boy! Oberto Redfish Cup
In its sixth year, the Oh Boy! Oberto Redfish Cup is the nation’s premier inshore saltwater fishing championship. The nation’s top competitive teams compete at all events, creating the sport’s first true professional tour. The 2008 schedule consists of five events culminating with the Oh Boy! Oberto Redfish Cup Championship in October. Full 2008 tournament coverage can be seen every Saturday at 8:30 a.m. ET on ESPN2 beginning in July.
Sponsors of the 2008 Oh Boy! Oberto Redfish Cup includes Oh Boy! Oberto Beef Jerky, Lake & Bay Boats, Crocs, Tabasco, Under Armour, Mercury Marine, Lowrance Electronics, Academy Sports + Outdoors, Falcon Rods, Motorguide and ARC Dehooker.
About Career Sports & Entertainment
Career Sports & Entertainment is a full-service sports and entertainment agency, with expertise in client representation, corporate marketing and media services.
The client representation division represents athletes, coaches and broadcasters, including Atlanta Braves pitcher John Smoltz, Boston Celtics head coach Doc Rivers, Michigan State head men’s basketball coach Tom Izzo, University of Georgia head football coach Mark Richt, CBS play-by-play announcer Gus Johnson, PGA TOUR golfer Ryuji Imada and LPGA golfer Meaghan Francella.
The corporate marketing division offers comprehensive services with an emphasis on measurable results from sponsorship negotiation, marketing activation, public relations outreach, interactive production, creative services and on-the-ground presence marketing to Fortune 500 and growing companies. The team also provides strategic sponsorship consulting for properties. Corporate clients include AT&T, Aflac, the Kellogg Company, the Atlanta Falcons and the Nets.
CS&E’s media services division is a leader in niche sports programming with more than 200 hours of content on ESPN networks annually. CS&E also produces content for AT&T handsets and develops video-enabled Web sites for sports properties, networks and corporate clients. CS&E produces content for varied sports properties including the STIHL® TIMBERSPORTS® Series, Bassmaster Elite Series, Oh Boy! Oberto Redfish Cup, Quiznos Madfin Shark Series and the Under Armour College Bass National Championship.
Visit us at: www.careersportsentertainment.com.
Media Contact:
Melanie Jarrett
Career Sports & Entertainment
770.955.1300 (office)
678.848.0116 (cell)
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