Henrietta, New York

Elite Archery announces a groundbreaking new Guarantee on its bows as well as positive changes to its Limited Lifetime Warranty. Coupled together, this Elite Promise gives hunters and archers the peace of mind knowing Elite Archery stands behind its products, its dealers, and its customers.  Elite Archery Limited Lifetime Warranty Elite Archery stands behind the workmanship and overall quality of its bows through a Limited Lifetime Warranty. This Limited Lifetime Warranty is fully transferable and is valid no matter where the bow was purchased (new or used). This warranty covers the riser, pocket, limbs and eccentrics against defects in material and workmanship for the lifetime of the bow. The Limited Lifetime Warranty covers all bows manufactured by Elite Archery in the past and present.  The Elite Archery Limited Lifetime Warranty does not cover strings, cables, decoration and overall finish of the bow. Alterations or modifications to the bow by the consumer may void this Limited Lifetime Warranty. The Limited Lifetime Warranty does not cover misuse or abuse of the bow such as dry-firing, dropping, intentional or unintentional damage, etc. Elite Archery reserves the right to deny warranty coverage in the event that misuse is observed.  Elite Archery retains the right to replace components with equivalent components that may be of different design or decoration. Elite Archery may also request to visually inspect failed components prior to issuing parts and/or service.  There are no other warranties expressed or implied binding Elite Archery, Certified Elite Dealers and Certified Elite Distributors (International).

Elite Archery believes that our customers are top priority and we want our customers to be 100% confident in their bows. Elite Archery is comprised of dedicated and passionate bow hunters – for this reason we offer a unique guarantee for our hunting customers.  It happens. You are on the hunt of a lifetime and you accidentally touch your broadhead to your
string. You are taking your one-week of vacation to hunt with your friends and your buddy dryfires your bow. If there isn’t a bow shop within driving distance, your hunt is over – but not if you’re shooting an Elite bow. No matter where you are or what happened to your bow, Elite will send a bow to you at no charge the very next day so that you can finish your hunt. This bow is on loan from Elite Archery and not intended to replace your damaged bow. The loaner bow will arrive with the customers requested draw weight and length, with a rest, sight and peep installed. The bow will be tuned and ready to shoot. It will only need to be sighted in with the customer’s arrows.  If something happens to your bow while on your hunt, please call us at 877-503-5483 and ask for the warranty department. The bows must be returned to us in the condition that they were shipped with all accessories. The loaner bow must be sent using a shipping company that provides package tracking. Our goal is to make sure you can finish your hunt, no matter where you are, no matter what happened.

For more information on Elite Archery, please visit www.elitearchery.com or call 877-503-5483.

Media questions can be directed to Maggie Armstrong at maggie@elitearchery.com

LUVERNE, Ala. – The Pursuit Channel proudly announces the addition of Quality Deer Management Association’s (QDMA) popular “Quality Whitetails Television” to the 2010 lineup beginning this January.

The QDMA has been the driving force for increasing awareness about sound whitetail management practices and safe, ethical hunting since its inception over 20 years ago.  Through its numerous partnerships with wildlife agencies, timber companies, industry manufacturers and hunting groups, the QDMA and their over 50,000 members have made quality deer management a household term among American deer hunters.

“Quality Whitetails Television” features one of the most innovative formats ever in outdoor television. It is a unique blend of deer biology, deer management and deer hunting brought to you by many of the nation’s leading whitetail experts: host Neil Dougherty, wildlife habitat consultant from New York, co-hosts Dr. Karl Miller, professor of Wildlife Management at the University of Georgia, Brian Murphy, Joe Hamilton and Kip Adams, all noted wildlife biologists with the QDMA. Each episode is dedicated to helping viewers achieve better deer and better deer hunting.

Pursuit has recently welcomed a wealth of leading producers to a dramatically upgraded 2010 lineup, which will now include QDMA.  Last month Mossy Oak announced its commitment of resources to branded, destination blocks of programming, anchored by their award-winning, popular programs.  Leading producers including Hank Parker, Keith Warren, the NWTF and many others have also committed to Pursuit.

“Pursuit’s focus on the outdoor lifestyle and hunting heritage makes it the perfect home for ‘Quality Whitetails Television,’ said Brian Murphy, QDMA CEO “Joining Mossy Oak’s unique ‘True North Wednesday’ block, dedicated to conservation, makes Pursuit a unique platform to educate and entertain viewers with the latest in QDM practices.”

Pursuit CEO Rusty Faulk said, “With more and more hunters interested in deer and habitat management, we are thrilled to have QDMA join Pursuit in 2010.  The incredible populations of quality whitetails we all enjoy today are due in no small part to the enormous efforts of organizations like QDMA.  We truly consider it a compliment to have them join us here at Pursuit.”

Founder and CEO of Mossy Oak, Toxey Haas added, “Growing stuff is among my most sincere obsessions.  Whether it’s a food plot, an oak seedling or a healthy deer population, it is a year-round addiction. The QDMA has been an immense source of information and education to feed that addiction.  Wildlife conservation is at the core of our brand, so the Mossy Oak team is delighted to have QDMA join us on Pursuit.”

The re-air of Quality Deer Management Association’s “Quality Whitetails Television” show will begin on Pursuit in January 2010.

For information on how you can get Pursuit Channel in your home, call 334-335-6926 or go online to http://www.pursuitchannel.com