Relationship makes archery equipment manufacturer official partner of popular Pursuit Channel and ICTV program.

Hahira, GA (August 9, 2010) – Backwoods Life Television, the “in your face” reality hunting program that airs 5 times a week on Pursuit Channel and In Country Television (ICTV), announced today it has renewed is marketing agreement with leading target archery and bowhunting equipment manufacturer Bohning Archery.

Under the terms of the agreement, Bohning’s Blazer Vanes and other archery products become the official arrow accessories for Backwoods Life TV during the 2010 television season. Bohning will sponsor and promote the Backwoods Bohnheads, the premier membership club for Backwoods Life TV viewers.

After 2 high-profile appearances headlining the 2010 Southern Trophy Hunters Big Buck Expos in Lakeland, FL, and Greensboro, NC, hosts Michael Lee, Kevin Knighton, and Trey Wetherington offer Bohning Archery the brand-building benefits of Backwoods Life TV’s high-profile marketing platform on Pursuit Channel.

“Bohning Archery is one of the most trusted names in the archery industry and a 3 year marketing partner of Backwoods Life TV.” said Lee, “We are thrilled to team with Bohning and offer our loyal viewers the opportunity to join the Backwoods Bohnheads and receive a bunch of cool benefits.”

Lee suggests that viewers visit BackwoodsBohnheads.com to get the details of the benefits that their club membership offers.

About Bohning Archery
Bohning Archery is committed to developing and marketing only the highest quality solutions for problems experienced in the industries they serve. It is the company’s firm conviction that the benefits of growth and the confidence and respect of the people and firms served can only be achieved by maintaining and/or improving the quality of each and every Bohning Archery product. For more information, please visit: http://www.bohning.com

About Backwoods Life TV on the Pursuit Channel and ICTV
If you’re looking for another boring outdoor show, then turn the channel. Backwoods Life TV was developed in 2004 when three guys banging their heads together said, “Since we are going hunting and fishing anyway, let’s try to make some great video of it!” Since that day the Backwoods Life TV team of Michael Lee, Kevin Knighton, Trey Wetherington, among others, have dedicated their time and efforts into producing the highest quality outdoor television and video entertainment for you, the viewer, to enjoy. With a 100% real “in your face” approach to the outdoors, their efforts have evolved into a national television show that now airs on the Pursuit Channel and In Country Television (ICTV). For more information about Backwoods Life TV, please visit: http://www.BackwoodsLife.com

Media Contact Information
Wild Sports Marketing
Phone: 419-330-1010
Web: http://www.wildsportsmarketing.com